Google Cloud Build is a fully serverless CI/CD platform designed for building, testing, and deploying applications in a scalable environment. It allows users to pay only for the resources they utilize, eliminating the need for pre-provisioning servers. With custom build steps and integration capabilities for various third-party applications, enterprises can seamlessly incorporate their existing tools into the build process. Security is prioritized through built-in vulnerability scanning that can automatically block the deployment of compromised images based on user-defined policies.

The platform supports diverse deployment environments, including Google Cloud, on-premises, and other public clouds, ensuring flexibility and ease of use. Additionally, it offers support for Tekton pipelines running on Kubernetes, enhancing scalability without vendor lock-in. Google Cloud Build is suitable for a wide range of users, including small businesses, enterprises, and government organizations, providing comprehensive documentation and support options.